Personalized Retention Emails - Perpetto
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Personalized Retention Emails

Re-engage customers with triggered, 1:1 personalized emails to boost your repeat revenue and customer lifetime value

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Send triggered, 1:1 personalized emails

Send each customer a timely, personalized email based on actions and personal interests

Behavior Triggers
Target people based on concrete behavior criteria. First-time buyers, big spenders, cart abandoners, buyers of certain product categories, inactive customers, and more.

Live Segments
Your behavior criteria are called live segments. As people meet certain criteria they might trigger a campaign and receive the emails inside according to their schedule.
Add Blocks
  • Text, images, buttons, discount coupons
  • Products from the target user session, purchase or cart
  • Product recommendations based on the trigger action (session, cart, order), the user history or overall shop trends
  • Filters based on the target user’s preferences
Preview and Test
Preview your email for desktop or mobile and send test emails to view the template in your email client
Put an end to one-size-fits-all emails.

Email Recommendations
Insert product recommendations based on the trigger action (session, cart, order), the user history or overall shop trends

1:1 User Preferences
Apply filters that represent the target user’s favourite (purchased) categories, brands or abandoned (most visited but never purchased) categories and brands
Once a campaign is started its live segment is recalculated every 15 minutes and the campaign schedules the required emails be sent.


Right before sending it populates every email according to the email template, the trigger action and the recipient’s profile.
Personalize the shopping journey Personalize the shopping journey Personalize the shopping journey Personalize the shopping journey

Your customer retention on autopilot

What once took a lot of your time, is now Perpetto’s responsibility:
 Decide when exactly, whom and what to send

Introduce new customers to your brand and set the beginning of a longer customer relationship
Remind visitors and customers about their forgotten carts and incentivize them to finish the purchase
Show gratitude and contiue the personal tone from the welcome message, as well as incentivize a further purchase to convert into a repeat customer
Highlight products people are viewing repeatedly and probably considering to purchase
Make sure to say thank you and reward people who have become repeat customers
Stay relevant to the customer after their first or second purchase and nurture your relationship
Welcome Email Cart Abandonment First Purchase Thank You Browse Abandonment Repeat Purchase Thank You Customers At Risk

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